We came. We saw. We yakked about comms.
Thank you to everyone who attended yesterday’s The Big Yak, we had a brilliant day and enjoyed seeing you all having fun, networking and learning about internal communication.
We were joined by 160 internal communication professionals and thanks to our 21 sponsors, were able to enjoy a whole day together. IC pros travelled from near and far to be in London on 9 June, including Cynthia from the Netherlands, Emanuela from Italy and various flights from Dublin and Belfast.
The topics were:
|Session 1||Session 2||Session 3||Session 4||Session 5|
|Measurement||Creating a forward-looking culture through open and honest communications||IC role in innovation||How do we show the ROI of IC||Newsletters, do they still hold value?|
|Change Comms||Reviving intranets, O365||Growing comms champion network||Helping Line Managers become better communicators||How do we develop our own capabilities?|
|Crisis Comms||Comms career progression||Working smarter (agile)||Getting executive buy-in||Connecting people to purpose|
|Culture Change||Coaching leaders||Operationalising values and behaviours||Storytelling||CEO comms and corporate reputation
|Remote workers with access to comms channels||Comms strategy||Tackling tech takeover and saturation||Community management and ESN strategy||Internal comms and diversity|
|Engaging people who resist engagement||Remote workers (no access to comms channels)||Remote workers – using line managers||Connecting global organisations||M&A|
Blog posts from crowd members:
- Yak, yak, yak – by Sarah Roberts @sarahrroberts
- My Big Yak 2018 takeaways – by Annique Simpson @annique_simpson
- What IC pros are talking about – by Rachel Miller @AllthingsIC.
- My top three takeaways from The Big Yak – by Advita Patel @advita_p
- Love, Love me do – by Henry Davies, 106 Comms @Hadrig
- The Big Yak – let’s talk about communication – by Top Banana
- My top takeaways from The Big Yak – by Helen Deverell @helendeverell
- Yakkety Yak – by Jenni Kampf @adventuresinic
- Top five take-outs from The Big Yak – by Sequel Group @sequel_group
- A big day at The Big Yak – by Belinda Gannaway @beegannaway
- What can we learn from an unconference? by Sarah Browning @BrowningYork
- Make my Big Yak – by Silvia Cambie @silviacambie
- The Big Yak – my first communications unconference, by Frank Dias @letmebefrnk.
Thank you to everyone who came to or supported #TheBigYak yesterday.
✅ 160 attendees
✅ 21 sponsors
✅ 8 volunteers on the day
✅ Epic swag
✅ “1000 yrs of experience in one room”
Do let us know if you blog about the unconference & we’ll collate via The IC Crowd website. pic.twitter.com/xj8YkqTvlP
— The IC Crowd (@theICcrowd) June 10, 2018
Brilliant day at my first #TheBigYak! Can’t believe how many of the topics raised are common to everyone – it’s great to know us IC professionals aren’t alone & all experience similar challenges. Thanks @theICcrowd for organising this – it will stay with me for a long time! pic.twitter.com/i2PIYIHfET
— Becky Handy (@BeccaBoo_88) June 9, 2018
This is to repeat what others have said, but worth saying still. #TheBigYak is a unique event in the #internalcomms calendar. Each one comes with new connections, new learning and new ideas. I value these days immensely – all credit to @theICcrowd for making them happen.
— Oli Howard (@howard_oli) June 9, 2018
What a great experience! So happy I’ve been able to join #TheBigYak with @theICcrowd and a lot of great #internalcomms people. I enjoyed all the discussions and comms chats. Really worth a trip to London 😀 pic.twitter.com/A5qRzbPUvA
— Emanuela Tresoldi (@lella_tresoldi) June 9, 2018
Thank you to everyone that came along today to #TheBigYak – it was a fantastic day and proud to be part of @theICcrowd to be able to bring these events to our industry – I hope you all feel inspired and empowered to take on Monday! #InternalComms pic.twitter.com/0YVlv1qVHo
— Jenni Field (@mrsjennifield) June 9, 2018
— Joanne Howe (@JoanneMHowe) June 9, 2018
Sat on the train back to Wales reflecting on an awesome day at #TheBigYak. Thanks to @theICcrowd for another brilliant event. It’s not every day you get to spend time with people so passionate about #internalcomms that they give up their Saturday to talk shop. pic.twitter.com/mR2MWiRHOT
— Jessica Roberts (@JessRoberts_82) June 9, 2018
Scribbling away in the line manager discussion at #TheBigYak , some great points raised. I’m taking the challenge to protect the time and space managers need to process messages before cascading to teams pic.twitter.com/LwEr5KPcBP
— Vikki Grime (@VikkiG_IC) June 9, 2018
— Russell Cartwright (@hosscartwright7) June 9, 2018
— Katie Marlow (@ktmarlow) June 9, 2018
Ideas for coaching leaders… peer to peer coaching, authenticity, building relationships, safe environment to practice, skill shares, open and honest conversations, find their comfort zones. Be their trusted advisor #TheBigYak #Internalcomms pic.twitter.com/fJfrTtNoYJ
— Cathy Power (@cathypower2003) June 9, 2018
— Victoria Ford (@torfordy) June 9, 2018
Reflecting on today at #TheBigYak – the conversations and advice on IC and meeting loads of lovely comms people. Thanks to Rachel, Jenni and Dana @theICcrowd for organising such a great event xx https://t.co/xkmjgE6nuU
— Trudy Lewis (@lewiscomms) June 9, 2018
Straight back in after lunch at #TheBigYak and here are the topics folks:
– IC role in innovation
– Growing comms champion network
– Working smarter (agile)
– Operationalising values and behaviours
– Tackling tech takeover and saturation
– Remote workers – using line managers pic.twitter.com/LXErGSRK4U
— Leah Bowden (@humanizecomms) June 9, 2018
Similar challenges at this year’s #TheBigYak as last year re #intranets. Who owns it? Collaboration and working with IT, who updates it? Challenges with ownership and content, updating of info, being too far down the Microsoft route. Good session facilitated by @andrewhesselden
— Padraic (@padraic_knox) June 9, 2018
Here’s everything you need to know about The Big Yak, the unconference for communicators on Saturday 9 June 2018.
It’s being hosted by The IC Crowd. Do Tweet us @theICcrowd if you’ve got a query we’ve not covered.
Doors open at 9.30am on Saturday 9 June 2018. Breakfast will be served until 10.15am.
The Big Yak will start at 10.15am and finish at 5pm. Drinks at the venue (sponsored by Workplace) will end just before 7pm. We’ll then move on to a local bar, The Portman Pub, and would love you to join us.
What is The Big Yak?
The Big Yak unconference from The IC Crowd connects in-house and independent communicators face-to-face so they can learn and network. To yak is a colloquial way of saying to talk.
It has been designed by and for professional communicators. This is the fourth time The Big Yak has taken place, as we gathered comms pros in 2013, 2014 and 2016.
We’re proud to be a different type of event and offer in-house practitioners the chance to shape the agenda on the day (which is what an unconference means) and get help and advice from their peers.
Trust us, you’ll love it!
Feedback from delegates over the years means we know what works and what doesn’t, so we’ve made a few changes for 2018.
Who can attend?
In-house internal communicators and independent practitioners are welcome to come to The Big Yak.
This is an event to share learning and experience with other like-minded professionals. Based on feedback, only agencies who are sponsoring are able to attend. As ever, we request a no pitching, selling of services or products to other attendees as this is what makes The Big Yak unique and we’d like to keep it that way.
We will be closely monitoring the attendee list. Our lead sponsors are AB, SocialOptic and Workplace. See the sponsors page to discover our partners for this year.
Where is The Big Yak?
We know how much you loved our venue in 2016, so not only is the yak back, we’re returning to the same venue.
Etc venue in Marble Arch, London, is our home for the day and we have the whole first floor exclusively, which means we can network, learn, eat and socialise in the same place.
Want to know what will be discussed at The Big Yak on Saturday 9 June 2018?
So do we! As it’s an unconference, the content is decided by you, the attendees, on the day.
We’re expecting 140 in-house professional communicators to come together, shape the agenda and enjoy being together.
Our facilitator Benjamin Ellis will be guiding us through our fun-filled day. If you’ve never attended an unconference before, don’t worry, he’ll be on hand to make sure things go smoothly.
Here’s the agenda from our 2016 event – as you can see, it was set on the day:
Doors open at 9.30am on Saturday 9 June 2018. Breakfast will be served until 10.15am. The Big Yak will start at 10.15am and finish at 5pm. Drinks will end just before 7pm.
Thank you to our drinks sponsor Workplace for enabling us to have drinks at the end, so we can keep on yakking in the venue for a few more hours.
More information about timings can be found on the agenda page.
Once The Big Yak‘s drinks finish at the venue at 7pm, we will be retiring to a bar and would love you to join us.
It’s called The Portman Pub and is within walking distance. The address is 51 Upper Berkeley Street, Marylebone, London, W1H 7QW.
All food is included on the day including breakfast before The Big Yak starts. A hot lunch will be served just after midday and we’ll have a mid-afternoon break too.
If you have any dietary requirements (besides gluten-free and veggie options) please let us know.
We want you to feel comfortable, so do come in jeans and trainers or whatever you prefer. It is a Saturday after all.
There will be a place for you to leave coats, the rail is near the entrance.
Chill out zone
The Big Yak is an excellent place to network. However, if you need a quiet corner to recharge your batteries, we have a chill out room.
If you need a break from networking, we have a quiet space at #TheBigYak. The chill out zone exists for you to charge devices and have a quiet space to think. It looks like this. pic.twitter.com/rsQGCLUuBs
— The IC Crowd (@theICcrowd) May 31, 2018
Our swag bags are back by popular demand. Look out for yours on your chair. They include goodies from our fantastic sponsors, so you can find out more about them.
The venue will have free wifi and there are plenty of plug points – don’t forget your chargers. See the reviews page of this website to discover what it’s like to attend The Big Yak. We’d love you to join us.
Do Tweet us @theICcrowd if you’ve got a query we’ve not covered on this site.